ROCHESTER, N.Y., Sept. 21 - Almost one quarter of the current US workforce is
Hispanic, and that number is predicted to soar to 55% of the nation's
workforce by 2050. Given that over half of Hispanic workers report
that they don't speak English very well, there is a huge and growing
potential for errors caused by miscommunication or misunderstanding.
This can lead to customer service issues, increased costs, lost
productivity, and more.
That
is why Axzo Press, a leading provider of workplace productivity
courseware and materials, and KAMMS Worldwide, the founder of English
on the Job® materials and learning solutions for the Hispanic
workforce, have collaborated on a new series dedicated to bringing
those essential workplace skills to the Hispanic audience. The
combination of relevant workplace topics and essential English skills
is meant to reduce the chance for miscommunication and errors, while
improving overall productivity skills.
According to Stacey Kammerman,
CEO of KAMMS Worldwide, "Language barriers can be costly -- not only do
you risk mistakes, low productivity and customer service issues, but
you also have an increased risk of accidents and high employee
turnover. All of which can have a huge cost impact for the employer."
The first three books in the series, Attitude, Customer Service for the Retail Industry and Customer Service for the Hospitality Industry
take popular titles from the Crisp Fifty-Minute Series and focus them
for the Hispanic audience. The books have been translated into Spanish,
and the two Customer Service titles also include an audio CD and
written guide to teach essential English phrases that may be
encountered in those roles. This is especially critical in the Retail
and Hospitality industries which have a high concentration of Hispanic
workers, and who also have a high probability of contact with
English-speaking customers as a daily aspect of their jobs.
Jon Winder,
CEO of Axzo Press, adds; "being able to expand the Crisp Fifty-Minute
Series to reach this underserved audience is a natural progression for
us. The series has always been about enhancing workplace productivity
for everybody, in every role of an organization. We are pleased to be
able to partner with KAMMS Worldwide on this important initiative."
You can find out more at www.axzopress.com/spanish.
About KAMMS Worldwide
KAMMS World Wide publishes two series of convenient, affordable and effective job-specific language learning programs: Spanish on the Job and English on the Job. These
audio, video and workbook programs immediately help to build a bridge
of communication between Spanish and English speakers in the workplace.
About Axzo Press
For
more than 10 years, Axzo Press has delivered high-quality professional
courseware titles, quick reference materials and custom job aids for
furthering business and professional skills. Known for providing
exceptional customer service while delivering top-quality professional
courseware titles, Axzo Press's offering includes Desktop, IT and
Business and Professional Development skills solutions.
Contact: Heather Campo, +1-585-713-1728, heather.campo@axzopress.com